In Fashion Online, Shopping Online, strores online on April 28, 2008 at 2:18 pm


This German site, also available in English, was launched in 2005 and is dedicated to the online sales of designer clothes and accessories.  The creation of this site was born from the idea of Mario Eimuth, fashion entrepreneur and owner of the fashion shop Sarago, which one can find in Munich of Bavaria.

This site is divided into a fashion review and a personal shopping virtual, it covers everything from the “look” of the most famous celebrities to the latest and up-and-coming trends.

Brands:   Valentino, Mochino Cheap&chic, Roberto Cavalli, Blumarine, Blazer, Burberry Prorsum, Burberry London, Catherine Malandrino, Calvin Klein, Alberta Ferretti, Juicy Couture and many more…

Stock:  There is an endless amout of products, and the availability in the different labels are really noteworthy.

Reliability:  They do all their shipping with DHL, and takes 24 hours apon payment, this also counts for international addresses.  And like every other online shop that is serious, if the clients are not 100% satisfied they can return the product within 14 days of purchase.

Website features:  The site is constructed in a fun and original way, it is really different to other online sites, which makes it refreshing.  The home page always represents the “look” of a celebrity and they help you to find or match up that look with the clothes that they have in this online shop.  Other departments fall under “Look of the week”, new arrivals, top five, designers, shoes& bags boutique, beauty and the jeans docter.

Strengths:  The range of clothes and accessories is vast and the sections like “look of the week” and “jeans docter” makes the site really fun to use.  The clothes are also guarenteed to be of the best quality and authenticity.

Weaknesses:  The expenses for the shipping from Germany against that of Italy will be much highr.


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